Bordbar are deploying their products in their natural habitat – the air. 350 trolleys designed and produced by Bordbar will take off in cooperation with Germany’s second largest airline company Airberlin over the next few weeks.
Two classic Bordbar designs will be on board of the Airberlin planes, the “airports black” and the “worldmap black”. Both types will be brand-new and like all other Bordbar trolleys meet all standards and requirements for use in the sky. “Compared to other manufacturers our models are somewhat lighter and have the distinctive Bordbar design”, managing director Stephan Boltz explains. The company was founded in 2006 and already has a global network of over 220 trade partners. Boltz’s co-founder Valentin Hartmann adds: “Five years ago we started revamping disused airplane trolleys and transforming them into design objects for private use. Now we’re making a U-turn and finding our way back into the skies. Hence, we are about to reach one of our greatest business objectives.”
Exceptional design paired with high functionality and environmental friendliness: These were the criteria which convinced Airberlin to take the Bordbar trolleys on board. “The trolley as a commodity is transformed into an exceptional design object by Bordbar while conforming to our high quality standards. The trolleys are made of a very light material and therefore positively influence fuel consumption. This way we can maintain our reputation as an environmentally conscious airline”, Thomas Ney, Chief Product Officer Airberlin explains.
The Bordbar trolleys will be travelling around the planet until the end of October. After that they will touch-down in the Cologne-based Bordbar workshop where they will be given a face-lift and furnished individually before going on sale as used collector’s items just in time for Christmas.
11. November 2011
Categories: Exhibitors, News
Tags: Airberlin, Bordbar, brand-new, cooperation, design, distinctive, environmental friendliness, exceptional design, functionality, furnished individually, light, quality, Stephan Boltz, Thomas Ney, trolleys, Valentin Hartmann